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This web site bosshogbarbecue.com states the following, "Two brothers serving up great Southern barbecue in New Jersey." Our analyzers noticed that the website also stated " When it comes to cooking BBQ, nothing beats wood." The Website also said " We cook exclusively with wood heat from oak, hickory, and cherry to achieve authentic BBQ flavors. Theres something distinctive about the naturally aromatic wood smoke that only comes from a well-controlled fire. No gadgets, no gas, no charcoal, no nonsense. All of our food is made fresh from scratch using homemade recipes. Your setup was so awe." The website's header had Boss Hog Barbecue as the most important optimized keyword. It is followed by Boss Hog BBQ, Boss Hogg Barbecue, and Boss Hogg BBQ which isn't as highly ranked as Boss Hog Barbecue. The next words bosshogbarbecue.com used was barbecue. bbq was included but might not be understood by web engines.